Hotel Breakfast, a magic moment, the time to reload the batteries and be full of energy. One of the most influential point of the general satisfaction for business or Leisure. A great breakfast makes your day!
Let’s see together how we can easily transform a normal breakfast into an amazing experience for your guests and a strong value added for your hotel. However, be careful, we want to inform you that if you follow the tips of this article, you will have to manage a lot of positive comments about your breakfast…
Let’s divide it in two parts FORM and CONTENT
CONTENT
Good coffee and good tea
Tea or Coffee, it's the basis of each breakfast. If you want your customers starting the day well, be sure to have it.
A good quality coffee and tea is what desire first every guest of your hotel. The first reflex of someone coming to your breakfast is to localize first where the hot drinks are, trust me! We are always relaxed with a hot drink and full of energy to start the day. Please, try to have different types of tea to please everyone. Don’t be cheap on the brands, it’s better to invest a bit more and having a great feedback than destroying the final grade of your breakfast. This kind of economy will ruin your image.
Carbohydrates, Yes sir!
Doesn’t matter the country but be sure that everything’s in the food family of bread or pancakes is what will create the successful breakfast that you want to realize.
Bread, especially because of the possible combination of it. You can use it in salty or sweet combination. We recommend you to have a minimum of two types of bread: White or Whole wheat.
To summarize, a large choice of Carbohydrates mixed with hot specialties or with butter like Croissant. And do not forget to always let available different kind of bread.
Give me some Proteins Please
Do not forget that your guest is also in your city to visit and he may walk a lot and Selfies take… A lot of energy!
“We know and we have Eggs and Bacon everyday”. True, it’s a classic and you need to have it but do not stop only with it. What about some cheese also and Ham? It’s also a good option for your guest to mix it with a piece of bread. Another product appreciated can be a natural yoghourt to complement your offer of proteins.
FFFF - Fresh Fruits For Food
Fruits are really well appreciated especially in holidays when your guest spend their day by doing some extras in the city. The morning is always a moment to start healthy. Rebalance the excess of the last night and feeling light to start a new day.
Some rules to create a perfect Fresh experience:
Mix the colors, the type of fruits, always fresh and try to find a balance between sweet and acid fruits.
If there are some specialties of your region in terms of fruits, feel free to put it on your table and explain clearly the characteristic of it.
So, banana or orange, make it FFFF!
FORM
Make it Local
A local touch for your business will make the difference.
So much typical to eat local. It adds so much to the experience. Make it unforgettable and unique for your guests. Take a paper and list your local specialties. Then try to implement some in your breakfast and be sure that you will make the difference. Make the breakfast, the beginning of the discovery!
Use Label, Be Clear
It can be obvious; I know but it's the morning.
Your guest just woke up and doesn’t want to have a recognition work to do. Make it smart and beautiful. Make it obvious for him and it will be greatly appreciated. It’s also a good way to reduce the waste in the plate and the negative experience of the guest.
Sometimes, include some tips or some words about the quality of the product or how healthy it is. Use logo “Gluten free” for example if you have adapted food or a bio label if you can. It’s local? Say it!
Guide Your Guest
Sometimes, it can be interesting to make proposition to your guest.
Too many choices can result in a “frankeinstein plate”. Like for the label, simplify the guest journey with some proposition of combination.
Put it on the table like an optional tip to follow, it will be well appreciated: “Breakfast idea”
In this idea, create for example a special low calories menu that you change every day for a week. You can also create a bio version of your menu. (Gluten Free), Fit …
If you have a chef, work with him to create a nice menu!
Create a Breakfast Ambiance
Make it magic. You can find a theme to organize the breakfast room. You can also ask for the staff to wear a special uniform.
In function of your city, adapt the decoration. One of our clients give a special attention to recreate the ambience of a chalet in the breakfast room.
Really realistic in a Swiss style. The immersion was total.
Here is a good article to take ideas and see what you can implement locally: Concept and unforgettable ideas
In Conclusion
The breakfast looks easy to create and manage but don’t fall into the trap of average. Indeed, we saw that the details make the difference. A special attention needs to be done on the quality, the variety and the “all around” breakfast (atmosphere).
Take nice photos of your breakfast and put it on your site. Never forget that the breakfast is one of the most important elements for your guest before taking is final decision.
Influence your booking rate, just do it!
We know that each hotel has his own capacity and budget. That’s why we insist on the fact that you don’t have to apply all the advices in one time.
Try to fix some in your business and when you start to be comfortable with it, go to the next level and the next level… You will see soon much more positive comments about your hotel.
If you want to see more about how to manage these comments, you can look at our article about Comment Management and e-reputation.
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